Kim, Minji

Assistant Professor

Dr. Minji Kim's research focuses on targeted and tailored health communication. Kim's recent projects include examining the effects of targeted marketing and counter-marketing of emerging tobacco products, including e-cigarettes and heated tobacco products, with emphasis on the impact on vulnerable populations including youth and Asian Americans.

Biographical Profile

College
Arnold School of Public Health
Department
Health Prom., Educ. & Behavior
Tenure Status
Tenure Track

Interest Background

Interest Keywords
health communication
Personal Focus Areas
targeted and tailored health communication, examining the effects of targeted marketing and counter-marketing of emerging tobacco products
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