Mercado, Haylee Uecker

Associate Professor

Haylee Uecker Mercado teaches undergraduate courses in Sport Event Management, Sport Facility Management, Managing Part-Time Employees and Facility Operations. Haylee's research interests and activities lie in the areas of facility sustainability (design, Green practices, and corporate social responsibility) and on the Hispanic or Latino Culture; in particular, marketing of sport to the various Hispanic subcultures based on both generation and acculturation levels.

Biographical Profile

College
Hosp., Retail, & Sport Mgmt
Department
Sport & Entertainment Mgmt
Tenure Status
Tenured

Interest Background

Do you include students in your research?
None
Interest Keywords
Sustainability in Public Assembly Facilities, Hispanic Marketing

Professional Preparation(Education & Training)

Dates Institution Location Degree Field of Study
Minnesota State University Moorhead Moorhead, MN B.A. Elementary Education and Coaching
Old Dominion University Norfolk, VA M.S. Sport Management
2008 Florida State University Tallahassee, FL Ph.D.
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